Following on from the publication of the IAB Europe white paper on Native Advertising and Content Marketing, IAB Europe is hosting a series of webinars that dive deeper into the topic.
The Native Advertising and Content Marketing landscape across Europe
Tuesday 14th February 15.00 CET / 14.00 GMT
This webinar will showcase the development and implementation of online native advertising and content marketing across Europe. The markets confirmed to participate and provide insight so far are: Finland, Ireland, Spain, Turkey and the UK.
- Maeve O’Meara, Marketing Manager, IAB Ireland
- Clare O’Brien, Head of Industry Programmes, IAB UK
- Ludi Garcia, Chairman of Content & Native Advertising group, IAB Spain and Head of Digital and Tech Practices areas, Ketchum
- Gupse Ozgur, Business Development and Project Group Manager, Hurriyet and representing IAB Turkey
- Veera Sydänmaanlakka, Chairman of IAB Finland Native Advertising Task Force and Native Advertising Professional, A-lehdet Oy